diff --git a/Makefile b/Makefile
index 098b5c5..562d8a9 100644
--- a/Makefile
+++ b/Makefile
@@ -47,7 +47,7 @@ ci:
 
 .PHONY: release # Release the latest version of the application
 release:
-	@echo "⚠️ 'release' unimplemented"
+	@kubectl --namespace til set image deployment til web=docker.cloud.cluster.fun/averagemarcus/til:$(SHA)
 
 .PHONY: help # Show this list of commands
 help: